The Royal Welsh Agricultural Society has played a leading role in the development of agriculture and the rural economy in Wales for over a century, since its formation in 1904.
Today our work includes providing support for business, social welfare and education in rural communities, and the organisation and staging of our ever-popular society events; the Smallholding and Countryside Festival, the Royal Welsh Show and the Winter Fair.
SMALLHOLDING AND COUNTRYSIDE FESTIVAL
Royal Welsh Showground, Llanelwedd, Builth Wells, Powys. LD2 3SY
We look forward to seeing you at the next Smallholding & Countryside Festival on 18th & 19th May 2024.
ROYAL WELSH SHOW
Royal Welsh Showground, Llanelwedd, Builth Wells, Powys. LD2 3SY
We look forward to seeing you at the Royal Welsh Show from 22nd – 25th July 2024.
ROYAL WELSH WINTER FAIR
Royal Welsh Showground, Llanelwedd, Builth Wells, Powys. LD2 3SY
We look forward to seeing you at the next Winter Fair on 25th and 26th November 2024.
SHOWGROUND
The 150 acre Royal Welsh Showground is open all year round. We host an array of exciting events set against the spectacular views of the Welsh countryside.
The Showground boasts many different venues catering for a variety of occasions such as weddings, business meetings, conferences, concerts, exhibitions and much more.
The Royal Welsh Agricultural Society has played a leading role in the development of agriculture and the rural economy in Wales for over a century, since its formation in 1904.
Today our work includes providing support for business, social welfare and education in rural communities, and the organisation and staging of our ever-popular society events; the Smallholding and Countryside Festival, the Royal Welsh Show and the Winter Fair.
Tradestand Exhibitors
Taking a tradestand at one of our events is an excellent way of promoting your business.
With three large society events, we have a vast number of opportunities for you to meet your target audience face-to-face, increase your brand awareness and make sales.
Tradestand exhibitors can expect a high level of exposure leading up to, during and after the events… all helping you reach a large number of potential customers.
The three events attract nearly 300,000 people and currently just under 3,000 tradestands already enjoy the benefits of exhibiting at the Royal Welsh showground. With companies selling a vast range of products from machinery dealers, health and beauty, gardening supplies, crafts, clothing and food and drink, there is plenty of opportunity for any business to benefit from exhibiting at our events.
Whether you are a small independent business selling artisan handmade products, or a large multi-national organisation, there are tradestand spaces suitable for you.
Royal Welsh facts:
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Visitors spend almost £10 million whilst attending the Royal Welsh Show
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Secondary sales (predominantly business trade) is estimated to be over £6 million
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There is likely to be an additional £3 million of economic benefit as the sales move down the supply chain
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82% of traders have had a tradestands at the show in previous years
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83% of traders felt that the visitor profile lived up to their expectations
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9 out of 10 traders said they thought they would attend next year’s show
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70% of traders were motivated to attend the show to promote their brand, 55% hoped to make direct sales
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96% of traders said they would recommend the Royal Welsh Show to others!
A two-day celebration of smallholding and rural life with an action packed programme of entertainment, educational activities, free workshops, over 1,400 livestock exhibits, food hall, street food and music area, hundreds of tradestands and exciting main ring performances.
The pinnacle event in the British agricultural calendar, the show provides something to interest everyone through its wide range of activities including four days of exciting competitions, livestock, shopping, forestry, horticulture, crafts, countryside sports, food and drink and a 12-hour programme of exciting entertainment each day.
One of the finest prime stock shows in Europe with livestock exhibitors from all over the UK competing for the top accolades throughout the two-day event. The very best of Welsh food producers showcase their produce and Christmas shoppers can enjoy the festive atmosphere whilst exploring the hundreds of tradestands.
Sponsors
Why not combine your tradestand space with a sponsorship package and take advantage of all the benefits available to you?
