The Royal Welsh Agricultural Society has played a leading role in the development of agriculture and the rural economy in Wales for over a century, since its formation in 1904.

Today our work includes providing support for business, social welfare and education in rural communities, and the organisation and staging of our ever-popular society events; the Smallholding and Countryside Festival, the Royal Welsh Show  and the Winter Fair.


Royal Welsh Showground, Llanelwedd, Builth Wells, Powys. LD2 3SY

Smallholding & Countryside Festival 2020 – Cancelled due to COVID-19

We look forward to seeing you at next years Smallholding & Countryside Festival 2021

As one of the finest prime stock shows in Europe, the Royal Welsh Winter Fair draws crowds from far and wide to enjoy two-days packed full of competitions, festivities and Christmas shopping.

Join us to this years Virtual Winter Fair which will be packed full of competitions and festivities and an online Christmas Market where you will find all of your favorite tradestands!

The online Christmas Shopping experience will launch on Tuesday 10th November and will be open for a 6 week period in the lead up to Christmas.

If you purchase a product(s) through the Royal Welsh Winter fair online platform read our disclaimer.

The usual two-day event will also be showcased online on the virtual platform on the 30th November and the 1st December with numerous partners involved. The event will become a hub for agricultural business’ to access vital information, create new contacts within the industry and also offer a range of informative sessions over the two days. There will also be competitions and videos online to get the whole family involved with Christmas crafts you can do at home as we prepare for the festive season.

If you would like to become a sponsor or wonder how you can get involved in the 2020 virtual Winter Fair please contact us. We very much hope that you will join us in the build-up to Christmas 2020!

How to get involved

The Winter Fair will be held next on 29 – 30 November 2021 at the showground in Llanelwedd will once again be full of visitors, competitors and prize-winning livestock for the two-day event.

What's on

With two-days packed full of competition, attractions, and shopping... there is plenty to see and do at the Winter Fair. Check out the daily programme of events and more details here:


Avoid the queues at the gate by buying your ticket online now.

How to find us

Not only have we got LOADS of free parking at the showground for those of you arriving by car, but you can also get to us via public transport.